MY CV
Gabriel Borda

Profile:
Highly motivated Marketing Professional.
Strong background in Branding and Marketing, with over 10 years of professional experience providing a range of services for companies of different sizes.
Zurich, Switzerland
Residence Permit B
Nationality: Brazilian
BORDA Digital
Founder
March 2012 – Present
Based in Rio de Janeiro, Brazil, BORDA Digital is a digital agency that provides a range of Marketing and Branding services in Brazil and abroad. Through my agency, I managed to explore a variety of creative challenges, working with companies of different sizes and budgets.
Working for over a decade with Marketing and Branding gave me a business-focused and results-oriented approach to everything that I work with. It also gave me the chance to experience business challenges through different perspectives, understanding pains, behaviours and expectations, while shaping experiences focused on connecting brands with their clients.
Services provided:
– UX / UI
– Webdesign
– Graphic Design
– Social Media (including the creative and the campaign execution)
– Google Ads
– SEO
– Strategy
Pulsing Marketing
Co-Founder
September 2021 – August 2022
Digital Marketing agency based in Geneva, Switzerland.
Videographer & Photographer
Freelancer
August 2010 – March 2012
My first experience with marketing was making videos and photos for small businesses.
SKILLS & TOOLS
SOFTWARE
- Adobe Creative Cloud:
-
- Illustrator
- Photoshop
- Lightroom
- InDesign
- Premiere Pro
- After Effects
- Acrobat
-
- Figma
- Final Cut Pro
- Logic Pro
- Office
WEB SKILLS & TOOLS
- UX/UI
- Graphic Design
- WordPress
- Google Ads
- SEO
- Analytics
- Ecommerce Platforms
- Email Marketing
- Social Media Marketing:
-
- Inbound Marketing
- Facebook Ads (Facebook + Instagram)
- LinkedIn Ads
- Google Ads (YouTube)
-
OTHER SKILLS
- Marketing Strategy
- Branding
- Design Thinking
- Storytelling
- Public Speaking
- Workshop Facilitation
- Media Training
- Photography (Sony, Canon & Nikon)
- Filmmaking (Sony, Canon, Nikon & DJI)
- Drone Operation (DJI)
MINDSET
- Proactive
- Curious
- Team player
- Goal-oriented
- Customer-centered
LANGUAGES
- English: fluent
- Portuguese: native
- Spanish: intermediate
EDUCATION
MBA - Marketing, Branding and Growth
Pontifical Catholic University of Rio Grande do Sul (PUC-RS)
Conclusion: 2022
Every course of the programme was focused on practical applications. The faculty offered a very market-oriented approach and some of the international professors were Philip Kotler, Tim Ash and Daniel Kahneman.
Bachelor, Law
Pontifical Catholic University of Rio de Janeiro (PUC-Rio)
Conclusion: 2014